{"id":35795,"date":"2025-03-06T19:02:58","date_gmt":"2025-03-06T18:02:58","guid":{"rendered":"https:\/\/edoardoguzzi.com\/?post_type=news-veloce&#038;p=35795"},"modified":"2025-03-06T19:03:52","modified_gmt":"2025-03-06T18:03:52","slug":"oops-i-missed-the-fomo-social-proof-%f0%9f%98%86-and-that-it-is","status":"publish","type":"news-veloce","link":"https:\/\/edoardoguzzi.com\/en\/fast-news\/oops-i-missed-the-fomo-social-proof-%f0%9f%98%86-and-that-it-is\/","title":{"rendered":"Oops, I missed the FOMO SOCIAL PROOF! \ud83d\ude06 (And what's that?!)"},"content":{"rendered":"<p>Of the \"I never stop\" series, between an automated social system, the portal for free games and a thousand other ideas (like the AI that cleans your email), yesterday Matteo asked me if we had a plugin to put in a <strong>FOMO<\/strong> On a site.<\/p>\n\n\n\n<p><strong>\ud83d\udccc What is FOMO?<\/strong><br>It is that fear of missing out on something that prompts us to act right away. In marketing, it is used to create <strong>urgency and scarcity<\/strong> With techniques such as:<br>\u2705 <strong>Limited time offers<\/strong> - \"Today only: 50% discount!\"<br>\u2705 <strong>Scarcity<\/strong> - \"Last 3 pieces available!\"<br>\u2705 <strong>Live Notifications<\/strong> - \"Marco has just purchased!\"<br>\u2705 <strong>Countdown &amp; Exclusivity<\/strong> - \"For the first 100 members only!\"<\/p>\n\n\n\n<p><strong>\ud83d\udccc The problem?<\/strong><br>We didn't have a good plugin. The free ones are often just showcases to push to buy expensive <strong>Social Proof Marketing Tools<\/strong>. These tools <strong>work<\/strong>, but they are designed for e-commerce and cost more and more over time.<\/p>\n\n\n\n<p><strong>\ud83d\udccc Solution? I do it myself!<\/strong> \ud83d\ude0e<br>Since I had a spare minute (like in the bathroom...), I created a <strong>prototype<\/strong> In 5 hours:<br>\ud83d\udee0 <strong>JS Library + WebSocket Server<\/strong> For real-time notifications.<br>\ud83d\udd39 <strong>Full custom<\/strong>: you can send <strong>any<\/strong> notification and personalize it.<br>\ud83d\udd39 <strong>Managed entirely with n8n<\/strong> For endless automations.<\/p>\n\n\n\n<p><strong>\ud83d\udccc Not only FOMO and Social Proof!<\/strong><br>We will also use it for:<br>\ud83d\udccc <strong>Internal reminders<\/strong><br>\ud83d\udccc <strong>Tasks and appointments<\/strong><br>\ud83d\udccc <strong>Important notifications<\/strong><\/p>\n\n\n\n<p>\ud83d\ude80 <strong>And the best thing?<\/strong><br>I will distribute it <strong>FREE<\/strong> (at least in the testing phase). Who wants to try it out? \ud83d\ude0f<\/p>","protected":false},"featured_media":0,"template":"","meta":{"footnotes":""},"tag-news-veloce":[],"class_list":["post-35795","news-veloce","type-news-veloce","status-publish","hentry"],"meta_box":{"data_pubblicazione_sui_social":"1741284231","pubblicato_sui_social":"true","immagine_generata":""},"_links":{"self":[{"href":"https:\/\/edoardoguzzi.com\/en\/wp-json\/wp\/v2\/news-veloce\/35795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edoardoguzzi.com\/en\/wp-json\/wp\/v2\/news-veloce"}],"about":[{"href":"https:\/\/edoardoguzzi.com\/en\/wp-json\/wp\/v2\/types\/news-veloce"}],"version-history":[{"count":1,"href":"https:\/\/edoardoguzzi.com\/en\/wp-json\/wp\/v2\/news-veloce\/35795\/revisions"}],"predecessor-version":[{"id":35796,"href":"https:\/\/edoardoguzzi.com\/en\/wp-json\/wp\/v2\/news-veloce\/35795\/revisions\/35796"}],"wp:attachment":[{"href":"https:\/\/edoardoguzzi.com\/en\/wp-json\/wp\/v2\/media?parent=35795"}],"wp:term":[{"taxonomy":"tag-news-veloce","embeddable":true,"href":"https:\/\/edoardoguzzi.com\/en\/wp-json\/wp\/v2\/tag-news-veloce?post=35795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}