> WEBSITE realization and more

If you are thinking of improving your online presence, building a professional website is the way to go.

A well-designed website not only attracts visitors, but also turns them into loyal customers.

The first thing to consider when making websites is the goal of your project: do you want to sell products, provide services, or simply inform? Each goal requires a different, customized approach.

If you don't have a website people can't find you, they can't understand what you do, how you do it, they don't know what you sell, and they have no way to contact you easily.

Having a simple website is a step forward but not enough, let me explain why.

You need to build a website that is professional and up to the standard of the service/product you sell, you need a tool that tracks, and allows you to better work with potential and existing customers.

Not all sites are done well, unfortunately many services, free platforms and agencies take advantage of your "ignorance" about websites and leave you in the lurch with (possibly free) incomplete and poorly done products.

In addition, it should be understood that a website should be as complete as possible and not just have purely aesthetic/informative functionality.

There are different types of Web sites, but there are 2 in particular that are useful to your business me if they are not constructed in a certain way they are of little or no use:

• Showcase sites: They present the company and its products or services, with no advanced features. Better to have it than not have it but it is now an obsolete concept, it serves just to be found on search engines and if done as god intended to track users, but it ends there.
  
  
• E-commerce: They allow you to sell products or services online, integrating payment and order management systems. For the most part they are sites where you throw in products, useful if people are suicidal about buying but in reality a basic E-commerce is really of little use to your business except to spend thousands on sponsorship in the hope that what you spend you make up for with the likely sales that MAY come in.
  
  

Then there are other variations that may be more case-specific, but we will see that in reality your site should incorporate almost every one of these types:

• Blog: a type of website where informational or entertainment content is published.
  
  
• Portals: They collect and organize large amounts of information on a given topic, often with advanced search capabilities.
  
  
• Institutional sites: Used by public agencies or organizations to communicate with citizens or members.
  
  
• Service sites: They offer specific functionality, such as online booking, discussion forums, or e-learning platforms. Often very limited to specific functionality losing the ability to communicate 

• Have clean, clear and functional graphics for your end customer, so you should always turn to professional graphic designers(and even better UX designers) and Desginer,
   
• be well indexed on search engines with your name but also with searches related to your product or service, otherwise no one will find you and opt for other companies or solutions that are much more visible,
  
  
• be fast, each page should open below 3-4 seconds (with some acceptable exceptions) so that people do not waste time browsing it, people if they are not loyal customers may get tired of waiting too long and will abandon your site,
  
  
• be GDPR compliant (many people don't like it but that's how it should be) to respect the privacy of the user browsing your site,
  
  
• be as secure as possible and provide for controls and systems to ensure its security such as SSL certificates, firewalls on the server and more...if your site does not meet certain standards browsers will prevent the site from opening, may cause loss of sensitive data...
  
  
• be up-to-date on the content side and the technology side, so that it is safer, better performing, and always has current information,
  
  
• best track your end customer, because without useful information you cannot make good decisions or decisions that allow you to achieve success and possibly repair or avoid some mistake,
  
  
• Show what other customers are saying about the company or services/products

• With truthful, complete and comprehensive information that will allow you to increase confidence in your brand and what you do.
  
  
• With features to streamline your work process and customer relationship, imagine: reservations, sales management, purchase history and other useful information, and much more just a few clicks away.

There are services and platforms that allow you to create non-professional websites for FREE! Run is an opportunity!

In reality they are only free on the surface, obviously the company is offering the service for free to lure you in and then sell you other services and products to link to or use on the site, in the totality of cases they are limited and cannot be modified into real useful tools for your business.

So you will get a more or less decent site ONLY and only after buying almost all the ancillary services. 

So in return 

• Of your time to work on it yourself
• Of your patience to learn
• Of possible future purchases of other products/services

They offer you the ability to create one or more pages with content, upload a few images, and incur no hosting costs.

In fact, however, the free part is totally useless except for writing and having a minimum online presence, even if you end up with a page that will only ruin your online reputation for unprofessionalism...

We ourselves periodically launch free services to attract new customers (always of course with the purpose of selling other things as well) but with the difference that we always try to make available a complete and useful and well-crafted base that can be improved in the future with feature additions and that has all the qualities we discussed above providing you with maximum freedom and flexibility with a product that is still even free is good and professional.

It is not easy to understand and evaluate the price of an intangible service; in fact, when it comes to website creation, one of the most frequently asked questions is, "How much does it cost?"

The answer is not simple because it depends on several factors.

First of all, you need to understand what kind of website you want to make.

A simple personal blog will surely cost less than an e-commerce with hundreds of products.

Then there is the question of additional functionality: do you want to integrate a reservation system? Do you need a restricted area for users?

All of this affects the final price.

Another aspect to consider is design.

If you want something unique and customized and that is easily usable by users, the cost will be higher than using a simple template with the essentials.

Next, don't forget the importance of SEO in website implementation: investing in good optimization can make a difference in the long run, but it also entails additional costs.

Finally, there are the costs associated with site maintenance and updates and hosting, the "computer" (server) where all the data and your own site are hosted in order to be displayed on the Internet.

A website is not something you create and leave there-it must be constantly updated to function properly and remain secure.

In general, we can say that for a professional website the cost can range from 2,500 to 7,000 euros and more, and can increase significantly depending on the specific needs of the project.

When it comes to website creation, each project is unique as a fingerprint.

There is no one-size-fits-all solution(be wary of those who say otherwise).

If you don't believe it ask yourself this simple question, "Is my company and my work identical to that of my competitor?" 

For this reason, it is essential to obtain a detailed quote that takes into account your specific needs and the goals of your business/company.

A good quote should consider various factors, such as the complexity of the site, the desired functionality (e-commerce, blog, private area, courses, giveaways), and the importance of SEO in the implementation of the website to ensure you have online visibility and a site that becomes an important tool for your business.

For example, if you need a professional website but have a limited budget, you might opt for a simpler version initially, with the option of adding advanced features in the future.

In addition, we offer periodic maintenance and upgrade packages to keep your site running at top performance.

Relying on professionals in website creation is essential!

Website consulting can be especially helpful in clarifying doubts and guiding you toward the best choices for your business.

Investing in professionalism today means saving money - as well as earning -  time and money tomorrow, resulting in a website that not only reflects your brand and company image but is also efficient and well positioned on search engines thanks to SEO with many useful features for you and your client.

Without the right mindset without the right commitment and without the right product and service we cannot help you. 

We do not perform miracles.

We can't make your business run well, we can create an excellent and professional site for you, but we can't make your business take off if everything is wrong at the base.

A site shows who you are and what you do, it helps to improve your company's processes, to streamline them, it can bring you a lot of satisfaction but if you don't deliver on your promises or you mismanage and organize your work we can't do anything about it.

The site does not work miracles...

Even by making you the best and most complete website in the universe your company will fail sooner or later if there is no professionalism and organization behind it.

Before jumping headlong into website creation, it is crucial to spend time on initial planning and analysis. This phase is crucial to ensure that the website perfectly meets the client's needs and achieves the set goals. First, it is important to understand who the target users of the site are: what their needs, preferences, and online behaviors are. This allows us to create an optimal and personalized user experience (UX).

Second, it is necessary to conduct a competitor analysis. Observing what your competitors' sites do well (and what they do less well) can offer valuable insights into how to differentiate yourself and improve your online offerings. In addition, you need to clearly define the goals of the site: generating leads, selling products, promoting services, or simply providing information.

Another aspect that should not be underestimated is the choice of platform and technologies to be used for the website implementation. Wordpress, Joomla, Drupal or custom solutions? Each option has its pros and cons in terms of flexibility, scalability and cost. Then there is the question of budget: how much are you willing to invest in the implementation of the website? This, too, will influence the technological and functional choices.

Last but not least, the foundation for a solid SEO strategy is laid during this phase. Identifying the most relevant keywords for the target industry helps to structure optimized content from the very beginning. The initial planning and analysis are thus the solid foundation on which to build the entire professional website building project.

Once we get past the initial planning and analysis phase, we enter the heart of website implementation: design and development. Design begins with the creation of wireframes and mockups, essential tools for visualizing the final look of the site. These prototypes allow usability and user interface testing before moving on to the actual development phase.

The design should be eye-catching but also functional, adhering to brand guidelines and ensuring intuitive navigation for users. The choice of colors, fonts and images plays a crucial role in professional website design, helping to create an engaging experience.

In the development phase, the site is coded using languages such as HTML, CSS, JavaScript, and often CMS (Content Management Systems) such as WordPress. This is where the site comes to life, with the addition of necessary features such as contact forms, restricted areas for registered users, and content management systems.

A key aspect of website design is optimization for mobile devices. With an increasing percentage of users accessing sites via smartphones and tablets, it is imperative that the design be responsive, that is, able to adapt to different screen sizes without compromising the user experience.

During development, it is important to conduct continuous testing for bugs or technical problems.

Once development is complete, the site goes through a final review and SEO optimization phase before the official launch. Remember, a well-designed site not only attracts more visitors but also turns them into loyal customers.

We do not make random or useless sites. We prefer to refuse work if the request is idle no matter how tempting the money may be. 

We always strive to guide people and our prospective and potential customers to the right choice

For us, a site categorically must meet specific standards.

If you haven't figured it out yet, the site is just the tip of the iceberg, there is much more underneath. 

Your site can contain and must have features and utilities to help you manage and get your business off the ground. 

We can build your site with behind it: 

• A CRM to manage customers and the relationship with them
  
  
• Have an automation system, to help you with internal processes and automatic sending of communications
  
  
• a booking and appointment system
  
  
• Integrations with other third-party systems
  
  
• Task and project management
  
  
• Chat-bots and Artificial Intelligence both for internal use to help your employees and to help your customers
  
  
• and much more there is almost no limit to what you can implement and achieve in your website

Your site should be the most powerful and useful tool for your business if this is not the case I am sorry but you are going down the wrong path....